Matias Maldonado

San Francisco

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Designer, researcher, and strategic thinker helping consumer brands drive activation, loyalty, and growth.

Case studies

Feel free to reach out for more details.

Driving purchase confidence

Ecommerce Site

Reimagining how users from social connect with Crocs to drive a +310% increase in conversion rate.

Helping marketers make agents

App Feature

Digitas AI is a generative AI platform for the world's largest advertising company. We re-designed the agent creation feature, increasing task success by 60%.

Empowering players to play games

App Feature

Discord Lobbies is a concept social-matchmaking feature I designed to reduce player friction and increase platform stickiness after noticing several asks across servers for an easier way to coordinate game sessions with friends.

© Matias Maldonado 2026